Google PPC
Search, Performance Max, YouTube. Reach customers actively searching for your products or services.
Search
High‑intent keywords.
YouTube
Video placements.
Performance Max
AI‑driven across all networks.
Call tracking
GTM attribution.
Shopping ads
Product listings.
Display network
Visual remarketing.
Compare Plans
A full feature-by-feature breakdown across all six plans.
Included in every plan
- Google Ads Account Setup (Structure creation & linking)
- Negative Keywords (Initial list & ongoing exclusion management)
- Ad Assets / Extensions (Sitelinks, Callouts, Call, Location, Structured Snippets)
- Conversion Tracking (Setup of primary conversion actions)
- Google Analytics Integration (Linked for deeper insights)
- Google Tag Manager Setup (Container & basic tags)
- Search Term Optimization (Regular review & negative keyword additions)
- Lead Generation (Form fills, calls, and contact page tracking)
- Monthly Optimization (Basic bid/budget adjustments)
- Monthly Reporting (Basic PDF with impressions, clicks, CTR, and conversions)
Starter
₹999one-time setup fee
₹399/- monthly fee
- Search Campaigns Managed — 1
- Ad Groups — 5
- Responsive Search Ads — 3
- Keyword Research — 50
- Display Ads — Retargeting only
- Audience Targeting — Basic Demo
- Campaign Structure — Standard
- Call Tracking — Basic (Manual)
- Monthly Reporting — Basic PDF
Basic
₹1,999one-time setup fee
₹699/- monthly fee
- Everything in Starter, plus:
- Search Campaigns Managed — 3
- Ad Groups — 15
- Responsive Search Ads — 10
- Keyword Research — 75
- Display Ads
- Performance Max
- Shopping Ads
- YouTube Ads — Basic (Skippable)
- WhatsApp Conversion Tracking
Best Value
Growth
₹2,999one-time setup fee
₹999/- monthly fee
- Everything in Basic, plus:
- Search Campaigns Managed — 8+
- Ad Groups — 50+
- Responsive Search Ads — 25+
- Keyword Research — 100+
- YouTube Ads — Basic
- Audience Targeting — Standard Interests
- Competitor Research — Standard (3 Comp.)
- Quality Score Optimization — Standard (Ad/LP align)
- Landing Page Audit — Basic (Usability/Speed)
- Call Tracking
- Monthly Reporting — Standard Dashboard
Professional
₹4,999one-time setup fee
₹1,299/- monthly fee
- Everything in Growth, plus:
- Search Campaigns Managed — 10+
- Ad Groups — 75
- Responsive Search Ads — 40
- Keyword Research — 200
- YouTube Ads — Advanced
- Audience Targeting — Advanced (Income/Life Events)
- Competitor Research — Advanced (5 Comp.)
- Quality Score Optimization — Advanced (CTR Forecasts)
- Landing Page Audit — Advanced (Heatmaps/CRO)
- Remarketing — Basic (Visitor)
- A/B Testing — Advanced (Ads/Bids)
- Bid Optimization — Standard
- Conversion Optimization — Standard (Multi‑conv)
- Campaign Structure — Advanced (Themed)
- Strategy Meetings /mo — 1
Advanced
₹7,999one-time setup fee
₹1,999/- monthly fee
- Everything in Professional, plus:
- Search Campaigns Managed — 15+
- Ad Groups — 100+
- Responsive Search Ads — 60+
- Keyword Research — 350+
- YouTube Ads — Advanced
- Audience Targeting — Advanced (Behavioral)
- Competitor Research — Advanced + Gap Analysis
- Quality Score Optimization — Advanced + Proactive Fixes
- Landing Page Audit — Optimization (A/B tests)
- Landing Page Optimization — Continuous CRO
- Remarketing — Advanced (Dynamic Products)
- A/B Testing — Advanced + Landing Pages
- Bid Optimization — Advanced (Auto Rules)
- Conversion Optimization — Advanced (Value‑based)
- ROAS Optimization — Advanced (tROAS daily)
- Campaign Structure — Advanced (SKAGs/Alpha‑Beta)
- Call Tracking — Advanced (Recording)
- Monthly Reporting — Advanced Dashboard (Funnels)
- Strategy Meetings /mo — 4
- Dedicated Account Manager — Priority Chat/Email
Premium
₹12,999one-time setup fee
₹2,999/- monthly fee
- Everything in Advanced, plus:
- Search Campaigns Managed — Unlimited
- Ad Groups — Unlimited
- Responsive Search Ads — Unlimited
- Keyword Research — Full Custom
- YouTube Ads — Premium (Full Funnel)
- Audience Targeting — Predictive AI + Signals
- Competitor Research — Full Battlecards
- Quality Score Optimization — Premium (Continuous)
- Landing Page Audit — Full CRO Program
- Landing Page Optimization — Full Funnel
- Remarketing — Advanced + Sequential
- A/B Testing — Multi‑Variant (All elements)
- Bid Optimization — Premium (Portfolio Bidding)
- Conversion Optimization — Premium (Margin‑based)
- ROAS Optimization — Premium (AI‑driven)
- Campaign Structure — Premium (Full Restructure)
- Call Tracking — Premium (DNI + Recording)
- CRM Integrations — 3+ (Salesforce, HubSpot, Zoho)
- Monthly Reporting — White‑Label Executive
- Strategy Meetings /mo — Unlimited / On‑Demand
- Dedicated Account Manager — 24/7 WhatsApp/Phone
- Full Service / White‑Glove
Frequently Asked Questions
What budget do I need for Google Ads?
Ad spend is paid directly to Google. We recommend starting with at least $15–$30/day depending on industry CPC competition. We'll help you estimate the required budget based on keyword costs, conversion rates, and your target monthly leads.
How do you optimize for ROAS?
We use strict keyword bidding, negative keyword lists, ad scheduling, and continuous A/B testing to maximize return. We also optimize landing pages, ad copy, and audience targeting to improve conversion rates and reduce cost per acquisition.
Do you manage YouTube Ads?
Yes, we create and optimize YouTube video campaigns for brand awareness and direct conversions. We produce 15‑60 second video ads, target relevant channels and topics, and track view‑through conversions for full attribution.
What is Performance Max?
It's Google's AI‑driven campaign that runs across all Google networks (Search, Display, YouTube, Gmail) for maximum reach. Using machine learning, it optimizes bids, placements, and creatives in real-time to achieve your campaign goals.
Can I see my ad performance?
Absolutely — we provide a transparent dashboard with real‑time metrics: impressions, clicks, conversions, and cost per lead. You'll get weekly reporting with actionable insights and recommendations to improve campaign performance continuously.
Do you do keyword research?
Yes, we conduct extensive keyword research to identify high‑intent, low‑competition keywords that drive qualified traffic. We analyze search volume, competition, and cost-per-click to build a keyword list that maximizes your ad budget efficiency.